About Us Jerks

Welcome to Big Stupid Jerk™ (BSJ) — the golf apparel brand for people who love the game… but don’t take themselves too seriously.

Golf is supposed to be fun.
Somewhere between personalized tees, $600 drivers, and a 15-minute lecture on swing planes, the world forgot that. So we built BSJ to bring the fun back — with bold, tongue-in-cheek golf apparel, unique accessories, and game-changing products designed to make your foursome laugh, chirp, and talk a little trash.

Our Philosophy

Golf isn’t a fashion show… but your outfit should still be 🔥

A double bogey stings less if your shirt makes your friends jealous

Anyone can look like a scratch golfer… even if you’re a 24-handicap

BSJ delivers golf gear with personality — from fitted caps and retro tees to our original Tee Box Bingo™ towel game. Every product is designed to spark conversation, earn compliments, and make your round more entertaining.

Tee Box Bingo™

Why just wait on the tee box… when you can play a game ON the tee box?
Tee Box Bingo™ is our signature golf towel + game, built for real players and real laughs. Hit a fairway, drain a long putt, chunk it six feet, talk trash — we’ve got a square for that. Check the board, call your buddies out, and keep score with pride, shame and cash.

Quality Matters

Yes, we’re sarcastic —
but our gear isn’t cheap novelty stuff.

Premium, comfortable materials

Golf-ready performance

Print and embroidery made to last

Designed, packaged, and shipped from the USA

The BSJ Promise

Great golf days are about the crew you play with — not the score you write down. We’re here to make your bag, your closet, and your game a little louder and a lot more fun.

So whether you’re striping fairways, hunting for balls in the woods, or just enjoying a cold one on the tee box…

Welcome to BSJ.
Where the gear hits harder than the swing — and the trash talk is always in bounds.

While you're here, check out some hats that say the quiet part out loud.